SEBI has proposed new ad rules where influencers with more than 5 lakh followers on one platform may be treated as celebrities.
This means influencers, athletes, TV anchors and virtual avatars may face stricter rules while promoting financial products.
The aim is to protect retail investors from misleading ads related to stocks, mutual funds and investment services.
Key Points:
- 5 lakh+ followers may bring influencer under celebrity tag.
- Financial ads may face stricter checks.
- SEBI wants better investor protection.
SEBI ne naye ad rules propose kiye hain, jisme 5 lakh+ followers wale influencers ko “celebrity” maana ja sakta hai.
Iska matlab hai ki finance products promote karte waqt influencers, athletes, TV anchors aur virtual avatars par stricter rules lag sakte hain.
SEBI ka main aim retail investors ko misleading financial ads se bachana hai.
Key Points:
- 5 lakh+ followers wale influencers celebrity category.
- Financial ads par strict checking ho sakti hai.
- Investors ko misleading promotions se protect karna main goal hai.
This news is for information only and is not investment advice. Please do your own research before making investment decisions.